Two of the five (!) books I've read during the Summer of the Broken Elliptical have been about the start of MTV. Not sure why I'm so obsessed, but I am. My favorite factoid: remember the "I want my MTV!" ads starring rock stars? Mick Jagger was the very first one to record the spot, and was paid a dollar. One dollar. I love it.
He'd probably record an "MTV sucks - you can have it back!" commercial now for about the same cost.
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